Shopping Carts

Quite simply put, ecommerce or "electronic commerce" is selling or trading online. To the inexperienced person, this can often be seen as an area reserved for the bigger players. The truth is that anyone can get involved and sell online and your competitors probably already are. As long as you have a product or service that people want to buy, you can sell or market it online.

Elements involved in a shopping cart website

• A website or webshop with products or services for sale
• A way of keeping in touch with customers for repeat business
• A domain name (.com.au etc.)
• A way of attracting new and returning customer
• A way of taking payment from your customers
• A way of fulfilling orders (sending the products out)

The costs to consider with selling online are:

• Merchant account fees for credit cards

• Credit card transaction fees per sale

• Postage and packing of your products
• Web site design and hosting

• Site maintenance

Is it right for my business ?

If you have a business involving a product or service you should ideally also have it for sale online. Check out your competition. Can you buy their products online? if so by not allowing customers to buy online, you are narrowing your marketplace significantly.

Ecommerce Sites Generally Have these three components.

• Marketing and added value information. This is aimed at attracting customers, giving them a feel for the contents, and giving them confidence in the retailer.
• The catalogue. Detailed information on product benefits, specifications, and pricing
• Order processing. Specifying and paying for the order. Advanced systems also have the ability to check progress and delivery of the orders.

Shopping Cart Solutions

The solutions we offer are complete shopping carts with a back-office environment. The system works by running a catalogue system of products and services. Using software your site is built in this environment and fully designed and customised to your needs. When the customer presses the order button, all the product details are passed to the shopping cart software. The business operator has full access to the back environment of the site, which allows them total control over content and function capabilities.